There are very few lines as popular with smokers as Montecristo cigars. Around 25% of all Cuban cigar sales every year are accounted for by this brand; the Montecristo No. 4 is the best-selling Cuban cigar in the world. In every shop on the planet where Habanos are sold Montecristo will have some extent of availability; 26 continuous production cigars across three distinct imprints (each with a different strength profile) all sell enough to warrant their place in the catalogue. The simple brown bands with the fleur-de-lis in the centre have become truly iconic, in a world which severely overuses that term, and the cigar universe simply would not be the same without Montecristo.
